Wix is known for its user-friendly interface, making it an excellent choice for beginners. It offers a wide range of customization options, including advanced design features, ecommerce integration, and third-party app integration. However, the free plan comes with limitations, and, once a template is chosen, it cannot be changed.

Pros: User-friendly interface, extensive template collection, and advanced design features

Cons: Limited ecommerce functionality in lower-priced plans and template inflexibility