The Best Digital Strategies for Businesses Post-Coronavirus

Jun 1, 2020

The Best Digital Strategies for Businesses Post-Coronavirus

The onset of a crisis is largely about reaction. If you’ve prepared adequately, you merely follow your protocols and leverage the resources you’ve set aside. The steps you’ve taken in advance always make it easier to make good decisions amidst the chaos.

Many small businesses have been able to follow this route during the ongoing pandemic. Perhaps they didn’t anticipate the exact fallout that would come from a virus like COVID-19, but they had prepped for other situations involving supply chain disruption, diminished sales, and restricted access to consumers.

When small business owners aren’t prepared for various disaster scenarios, the reactions are less organized and less effective. They flail and stumble in their attempts to make up for lost time and create a plan of action.

“A good disaster plan means fewer days out of business, better communication with customers, and a better settlement from your insurance company,” explains a disaster preparedness guide from Business.com. “Add it all up and your plan could be the reason your small business beats the odds. Look, we know you have a long to-do list. But trustworthy government resources developed over the past few years have made putting together a disaster plan much easier than you’d think.”

About the Author

Grant Olsen

Grant Olsen

Grant Olsen is a writer specializing in small business loans, leadership skills, and growth strategies. He is a contributing writer for KSL 5 TV, where his articles have generated more than 6 million page views, and has been featured on FitSmallBusiness.com and ModernHealthcare.com. Grant is also the author of the book "Rhino Trouble." He has a B.A. in English from Brigham Young University.

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