Fueling the American Dream: TeleReach
To celebrate Independence Day and show that the American Dream is alive and well, this 4th of July week we are highlighting some of our favorite success stories to show that no matter who you are, no matter your beginnings or current state, you too have the capability to make your business dreams a reality and become a living embodiment of the American Dream.
We love hearing the success stories of business owners we were able to help, and throughout this week we will continue to highlight small business owners and entrepreneurs who have found the capital they need to fuel their American Dream.
In 1996, Tracie Chancellor began her journey of running her own business. She wanted to provide a way to strengthen families by helping parents find a suitable way to work from home.
Bootstrapping was her funding method of choice which can be incredibly difficult but very rewarding. This method involves a lot of personal sacrifices, where the entrepreneur uses personal savings and funds borrowed from family and friends as seed money, and he or she puts almost all of the initial earnings back into the business.
Since its inception, TeleReach has helped several models, from small privately owned businesses to Fortune 500 companies to develop their advertising programs, radically increase their sales revenues, and make their sales/marketing process more efficient.
As with any business seeking to grow, having enough working capital is a necessity and Tracie decided it was time to branch out from bootstrapping and find alternative methods of capital. She was pleasantly surprised with Lendio and how knowledgeable her rep was and that he was able to actually help her find the capital she needed to grow her business.
Today, Tracie’s business is going strong and she was able to take her business to the next level with the capital she was able to secure through Lendio. More than anything, she advises small business owners to go into it with an “all in” commitment if they truly desire to reach success. With a mindset like that, anything is possible.