Apr 15, 2012

‘The Mirror Test’ — Entrepreneur Addiction #33 with Jeffrey Hayzlett

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'The Mirror Test' -- Entrepreneur Addiction #33 with Jeffrey Hayzlett

When was the last time you’ve done a real mirror test on you and your company? In this business environment, it’s not enough to operate on the status quo.

The same old-same old business routine doesn’t get it done anymore. In fact, it’s dragging companies down. Those that don’t continue to innovate in today’s competitive environment will be surpassed by their competitors, or more than likely, an up-and-coming innovative entrepreneur.

In this interview, Jeffrey Hayzlett, former CMO of Kodak and author of The Mirror Test and Running the Gauntlet, talks about how to face the hard questions that can save any company.

About the Guest
'The Mirror Test' -- Entrepreneur Addiction #33 with Jeffrey HayzlettJeffrey Hayzlett is a former Fortune 100 C-Suite Executive, a serial entrepreneur, and a leading business expert. Jeffrey has made multiple media appearances on Fox Business, MSNBC’s Your Business, and NBC’s Celebrity Apprentice with Donald Trump. From small business to international corporations, he puts his extraordinary entrepreneurial skills and creativity into play, launching ventures blending his leadership perspectives, insights into professional development, mass marketing prowess, and affinity for social media. Follow him on twitter at @jeffreyhayzlett

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