04/01/12

‘Running Lean’ — Entrepreneur Addiction Radio #31 with Ash Maurya

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'Running Lean' -- Entrepreneur Addiction Radio #31 with Ash Maurya

Since the Lean Startup was published, it has become somewhat of a bible for entrepreneurs in initiating and managing growth in our time. Ries’ book outlined the philosophy behind the Lean movement. Now he’s partnered with other entrepreneurs to come out with a series of books on how to implement those strategies.

The first of these books is “Running Lean: Iterate from Plan A to a Plan That Works” by Ash Maurya. We talked with him about how to stop wasting money and time by building the wrong products and the wrong business. He discusses concepts from “Lean Startup”, customer development and bootstrapping. The practical applications make this show one of the most valuable that we’ve done so far.

About The Guest
'Running Lean' -- Entrepreneur Addiction Radio #31 with Ash Maurya
Ash Maurya is the founder of Spark59 and has launched several startups. Through his running lean workshops, he’s worked closely with entrepreneurs to help them test and refine their vision. Ash holds mentor roles with startup accelerators around the world such as Mozilla Foundation, Year One Labs, and Capital Factory. Follow him on his blog at AshMaurya.com and on twitter at @ashmaurya

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Highlights of ‘Running Lean’

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Comments

  1. Great interview. I really like the steps of discovering the problem, creating the smallest solution possible, then scaling and improving. We have definitely jumped into creating a full scale solution for every idea before thinking through the problem we’re trying to solve.

  2. Thanks for commenting, Dechay. I think Ash is brilliant. Glad you got something out of it that you can apply at http://www.sproutcontent.com/

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