Aug 20, 2013

Reasons Every Business Should Embrace Social Media

Screen Shot 2013-08-19 at 1.37.32 PMIs it true that every business, regardless of size, should be setting up a social media presence in this day and age? Well, there’s a caveat here. The simple answer is an emphatic yes, but an exception to the rule would be a business that’s already established. For instance, a brand like McDonald’s or Nike doesn’t need to be on Facebook or other social media pages to increase their business, but they still realize that being there is increasing their business.

For a smaller brand or even for a large company that’s just starting out, joining up with the Facebooks and Twitters of the world will put you in prime position to capitalize on the still-growing trend of social media. By the time the mobile market takes over the home computer market in terms of users, all companies are going to wish they were branding via social media.

When it comes to social media for business, the benefits of marketing via social networking sites are just too plentiful not to take full advantage. And while the list could go on for a long time, filling up an encyclopedia volume, here are just a few of the great points to consider if you’re still up in the air about whether or not to create a social presence.

Definitive Points Pertaining to Social Media and Branding

Although you may not have to participate in social networking in order to achieve success, the odds suggest that you’re much better off doing so. The size of your business doesn’t matter, nor does the product or service you’re offering. What matters is that you’re able to compete on equal footing with the competition while trying to get a leg up. Social networking allows you to do this for less money and less effort than traditional advertising.

About Craig Robinson:

Email AttachmentCraig-Robinson-of-Qwaya-150x150Craig Robinson is a social media enthusiast and online writer for a Facebook ad campaign tool – Qwaya, The Company also provides extensive information, tools and up-to-date news about social media marketing strategies and latest trends, most specifically on Facebook for Business.

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