Pre-qualify customers

Pre-qualify your customers effortlessly.

Pre-qualification as a top of funnel strategy is an effective way to generate interest amongst your customer base.

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Man with glasses looking to the side next to a digital card showing loan pre-qualification for up to $45,000 with a Get started button.
Generate interest among your customer base as a top-of-funnel strategy
Pre-fill and pre-qualify with the customer data you already have
Leverage your customers’ trust in your brand and Lendio’s expertise

Don’t keep your customers waiting for funding.

Instant qualification. That’s fast.

Lendio’s IQ (instant qualification) product is a machine learning model that can be accessed via an API endpoint.

Axion pre-qualification notification showing amount pre-qualified for up to $75,000 with a slider and cursor.

Step 1: data POST to Lendio's IQ Endpoint

Lendio compares your provided borrower to our Marketplace history.

Step 2: pre-qualification RESPONSE

Receive a pre-qualification for the borrower.

Selection interface showing six profile photos with three highlighted by blue borders and check marks, and a button labeled 'Send offer' below.
A small business loan application widget powered by Lendio is displayed on a mobile phone, with the embedded code visible behind it.

Embed Lendio’s loan marketplace with a single line of code.

Install the Lendio widget & CTA on your website with one line of code and we'll guide your team through a lightweight and simple server configuration.

Ready to learn more?

Let’s talk about how our Embedded Marketplace platform can help you provide your small business customers the capital they need.

User interface showing a $25,500 SBA loan offer with a button labeled 'Accept offer' and a smiling man with glasses in the adjacent photo.

AI-driven matching

Our sophisticated AI-driven algorithm matches customers to the right financing options.

Sway logo with buttons labeled Term Loans and Lines of Credit inside a bordered rectangle, and a plus icon in a dotted rectangle behind it.

Configurable marketplace

Customize which lenders and product offerings appear on your platform.

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Enterprise support

Our team helps cover all your bases to drive innovation and strategy at any scale.

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Digital Application

Seamlessly embedded within your site, skinned with your brand's look and feel.

FAQs

How does Embedded Marketplace help you serve your small business customers?

SMBs need funding and are often underserved by traditional financing institutions. Recent studies show that loan approval rates for small businesses applying to large banks are only 13.8%. SMBs often don’t know where to find funding and are overwhelmed by researching solutions.

Offering Lendio Embedded Marketplace within your platform allows you to solve a critical need for your customers while unlocking a new revenue stream and increasing customer lifetime value.

What kind of companies can implement Lendio’s Embedded Marketplace solution?

Embedded Marketplace has flexible implementation options to support any company with an authenticated experience that is accessed by small business owners.

Great candidates typically have a large customer population of small business owners who engage regularly with their authenticated experience.

Verticals we see high engagement from include:

  • Human capital management platforms
  • Payroll platforms
  • Technology providers serving small businesses
  • Retail platforms serving small businesses
  • Insurance, taxes, and others
How long does Lendio’s Embedded Marketplace software take to implement?

Implementation, Legal, and Go-To-Market can occur within 3-12 weeks depending on requirements and approval timelines.

How is the Embedded Marketplace software deployed?

Installing the Embedded Marketplace software requires a few simple steps. First, install the embedded marketplace widget with a JavaScript code snippet. Then connect to our authentication API endpoint to securely share customer data, and to pre-fill the application if desired. The last step required is to set up a CNAME record to point to Lendio’s production servers.

How long does the loan application take?

Lendio’s embedded application takes less than 15 minutes to complete on average. The application is completely digital and self-service. Our team of experts is available to support your customers as needed through the application process.

What types of loans are available through the Embedded Marketplace experience?

Currently, term loans, lines of credit, and working capital advances are available through the Embedded experience. Product offerings will continue to increase as more lenders and funders join the Embedded platform.

Is the Embedded application customizable?

The user interface is configurable, meaning partners can easily change the fonts, colors, and graphic elements of the embedded experience to align with their brand.

What kind of support does Lendio provide?

Embedded Marketplace partners receive dedicated account managers who are supported by engineering, product, and marketing resources to ensure a seamless implementation.

Ongoing support includes both informal ad-hoc consultation as well as formal quarterly reviews of product performance and recommendations for optimization.