Why is a Business Plan Important?—Business Fuel Podcast #64

1 min read • Feb 04, 2014 • Ty Kiisel

Listen to our interview with Caleb Manscill

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One of the universal complaints I hear from small business lenders regarding the loan process, is the number of small business owners who can’t articulate what they do, why they are seeking financing, what they intend to do with the proceeds of a loan, what benefit to the organization you expect to gain, and how you plan on repaying the loan. With that in mind, we invited Caleb Manscill of eBusinessPlan.com to join us on today’s podcast to talk about what it takes to build a business plan and why it’s important.

Going through this process was never one of my favorite things to do, but the exercise could be valuable for you as well as the lender you might be approaching.


Ty Kiisel

Small business evangelist and veteran of over 30 years in the trenches of Main Street business, Ty makes small business financing and trends accessible in common sense language devoid of the jargon.