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A business entity refers to a type of business or the legal structure of that company. It does not refer to what that business does, the product or service it sells, or its industry. 

As you develop your business, you may decide to change entity types depending on your plans for growth. Learn more about what a business entity means and how you can choose the right one below. 

What Are the Different Business Entities? 

A business entity structure varies by the size of the company (in some cases) and how it operates for tax purposes. The most used businesses entities include:
  • Sole Proprietorship: A business run by a single person without shareholders or employees.
  • Partnership: A business run with 2 or more owners, where all owners manage the company and share the profits. 
  • Limited Liability Company (LLC): A company that offers liability protection to its owners. This entity is often used by individuals to differentiate their personal and professional accounts.  
  • Corporation: A professional entity that has shareholders, a board of directors, officers, and (often) employees. This designation tends to be the largest option. 
Additional entity options, like S corporations and C corporations, are also distinguished for tax purposes. However, the 4 entities listed above cover the majority of companies. 

What Are Business Entities Used For?

The Internal Revenue Service (IRS) differentiates business entities for tax purposes. They ensure that business owners pay the right amount of taxes or that some people don’t get double-taxed. For example, a sole proprietor running an LLC would only need to pay personal taxes because the LLC is a pass-through entity

Can You Change Your Business Entity?

In some cases, yes. As your business structure changes, you can adjust your status to become a different entity. For example, a sole proprietor can become a partnership if that individual finds someone to work with. They can also file for LLC status if they want additional protection. 

You can change your business entity status on your tax forms, but most states have a formal process to become an LLC or corporation. There are fees for forming LLCs and paperwork for some corporations. You will also have to submit annual reports to your state government if you operate an LLC or a corporation. 

Are Some Business Entities Better Than Others?

The status that you choose for your business is based on what is right for you at the time. One status is not better than the other when reviewed as a whole. However, there will likely be 1 or 2 entity options that stand out as you decide which to choose. When deciding on the best entity for your business, consider your current size and structure, as well as your growth plans and tax strategy.

Knowing your options for the different business entities can help you launch your company with the right status for your tax needs. You can file correctly and potentially save money. As you launch your business, make sure you have organized bookkeeping and an accounting plan for your taxes. Consider using a free service like Lendio's software to keep your records in order. Our tools are here to help you.

An invoice is a document sent from a business to a customer indicating products sold or services executed (or agreed upon). 

The document will often include client and business information such as logos, addresses, and contact details in addition to transactional information like the type of products or services, quantities, and scope. The invoice is essentially a bill, and it will often include payment terms, timelines, and other information.

Keep reading to learn more about how to pay an invoice.

Receiving Invoices From Businesses

Every business handles invoicing differently. Some utilize invoicing software to streamline the management and tracking of paid and outstanding invoices, while others prefer creating and mailing an invoice by hand. Some businesses invoice with strict payment terms, while others provide more flexible timelines and payment options.

Simply put, you can receive many different types of invoices through various methods. While the invoice itself may be unique, there are only 2 channels to receive an invoice.

  • Online: More recently, businesses are choosing to move their invoicing online for simplicity and cost savings. The most common way to receive an online invoice is via email. However, you’ll likely be directed to an online portal to pay that invoice. Many of these client portals will allow you to review and manage outstanding and paid invoices
  • Offline: While online invoicing solutions are becoming more and more popular, some small businesses still prefer tangible invoices. You may receive invoices from local businesses by mail or in-person after a project is completed.

When Should You Pay an Invoice?

Paying bills on time is an important step in maintaining good relationships with businesses and vendors. If you’re frequently late on payments, the business may decide to charge you more—or to drop you entirely. If you operate in the business-to-business (B2B) space, losing a good vendor can cause bottlenecks and quality control issues throughout your business. So always pay your invoices on time.

Payment terms are often discussed before work is started and will often be outlined within the invoice. For many industries—especially B2B—it’s possible to have payment timeframes that extend weeks or even months after the work is completed or products delivered. You may also be able to negotiate discounts for up-front or early payments if the business struggles with cash flow or delinquent payments.

Most invoices will include phrasing like “payment date” or “net-payment terms” that indicates the deadline for paying an invoice. Net-payment terms are often used to express a timeframe or window to pay an invoice within. For example, if you have an invoice with net-15 terms, it means you have 15 days from the time you received that invoice to pay the balance.

If you received an invoice with no payment terms outlined, the typical timeframe of 30 days should be assumed.

How to Pay an Invoice Online

The physical process for paying an invoice online will vary based on the invoicing or payment processing software the business uses. Typically, it will flow like this:

  1. Open the email with the outstanding invoice.
  2. Look for a button that directs you to “Review and Pay Invoice.”
  3. Confirm that all the information is accurate.
  4. Find the button or area on the page that directs you to pay.
  5. Input your credit card information or complete other payment method requirements.
  6. Confirm that the payment amount matches the invoice and what you agreed upon.
  7. Submit the payment and receive the receipt.

Paying invoices online is usually a seamless process. Best of all, most businesses allow for flexible payment methods. Some of the common ways to pay an invoice online include:

  • Credit card payment: The most common way to pay an invoice online is by credit card. While most businesses will allow any type of credit card, you’ll want to confirm beforehand—some businesses do not accept credit cards like American Express or Discover because of their increased fees to companies.
  • Bank transfer (ACH): Another popular method for paying an invoice online is to pull it directly from your bank account via ACH. If you can afford to pay with ACH, you can often use this fact to negotiate lower rates with businesses. ACH payments can save a business money on transaction fees, which can be quite expensive—especially on large invoices.
  • PayPal payments: PayPal is another common way to pay invoices online and simply involves signing into your PayPal account within the payment processing step. To pay an invoice with PayPal, you’ll need to have an active and funded PayPal account or have it connected to your bank account.

How to Pay an Invoice Offline

If you received an invoice and are looking to pay it without using an online option, then you’re limited to a few methods. While not the most convenient, safe, or fastest way to pay invoices, offline payments usually include:

  • Paying in person: You can often pay invoices in person—with COVID-19 restrictions, you’ll want to confirm this first. Typically, you can use a credit card, check, or debit card to pay a bill directly at the business.
  • Paying over the phone: Many businesses will also accept payments over the phone, but this is not the most secure way to pay an invoice. The business will collect your credit card information over the phone and pay the bill manually.
  • Paying by mail: You may also be able to write a check and pay your invoice through the mail. Again, this is not the safest or fastest way to pay a bill—and the customer may experience delays, which could cause your payment to arrive after the due date.

Small business owners have a lot on their plates. Between scaling operations and maintaining quality control to balancing employee morale with production goals, it may seem like a wave of chaos more often than not.

When it comes to a seemingly small task like record keeping, it’s often easy to brush it off. However, businesses need to not just pay attention to their records—they also need to save, store, and organize them in case of an audit, dispute, or other possible issues in the future.

How long should you keep your business records? Is there a statute of limitations on retaining them?

What Types of Business Records Should You Keep?

Before diving into how long to keep records, it’s good to know which types of business records are worth keeping in the first place. Businesses have complete control over how they keep records: some may choose to use physical journals and ledgers, while others have migrated to digital bookkeeping.

Regardless of your record-keeping method, your transactions will typically involve some sort of supporting documentation such as a bill, invoice, or receipt. Collecting, organizing, and managing these supporting business documents is crucial because they may be needed to substantiate your book entries and tax returns.

Below are some of the common types of business records to keep (including the possible format of the record):

  • Gross receipts: Documents verifying the revenue you earned from your business (sales receipts, invoices, 1099 forms, or bank deposit slips)
  • COGS receipts: Records supporting purchases made by your business directly related to products sold or services rendered to customers (canceled checks, electronic transfer receipts, credit card statements, or invoices)
  • Expenses: Documents for other non-COGS expenses related to running your business (credit card statements, cash register tape receipts, or invoices)
  • Assets: Records of assets for purchases, depreciation, and gains or losses on sold assets (purchase receipt with price, Section 179 deductions, selling price, or real estate statements)
  • Employment documents: Specific records you need to keep related to employees (W4s, W9s, employment tax documents, reported tips, or copies of filed returns)
  • Business documents: Other business-related documents worth saving beyond accounting records (Articles of Incorporation, business licenses, or board meeting notes)
  • Legal documents: Legal records to defend claims and protect your trademarks or IP (insurance policies, patents, or trademarks)


Note: In some instances, you may need to provide a combination of documents to substantiate any claims.

Why Should You Keep Business Records?

Small business owners would be wise to develop excellent bookkeeping habits. Managing your records—and the supporting documents of those records—efficiently will protect you against any IRS audit, which can happen within a 6-year window. It can also provide you with valuable insight that can help you to run a more successful company.

Good record keeping can help small businesses to:

  • Track the company’s progress
  • Streamline its financial reporting
  • Identify issues and opportunities
  • Optimize tax deductions
  • Validate and support tax returns
  • Protect the company in the case of an audit

How Long Should You Retain Business Documents and Records?

Maintaining accurate books and managing supporting business records is an ongoing process that will continue across your business’s lifespan. However, you don’t have to inundate your office with file cabinets and overwhelm your servers with decades of files. The IRS has set some standard retention guidelines for tax records as well as general rules for how long to keep other business records, too.

"Generally, I recommend businesses retain all important documents for a minimum of 7 years,” says Karl Swan, tax manager at Rivero, Gordimer & Company. “However, business documents like Articles of Incorporation, copyright and trademark registrations, patents, and other important records should be safely stored permanently. Before destroying any business document, consult your chief financial officer or a 3rd-party financial professional to make sure its destruction is compliant with federal and state laws and regulation."

Below are some of the records and timelines for retaining those records as advised by the IRS.

  • Financial records: The rule of thumb for anything finances-related (receipts, invoices, credit card statements, canceled checks, etc.) is to keep those records for at least 7 years. The IRS can audit your business within the previous 6 years, so if you keep these records safe for 7 or more years, you will have them ready if you’re ever audited.
  • Employment tax records: You’ll want to retain all your employee tax records (1099s, W9s, W2s, etc.) for a minimum of 4 years. 
  • Business asset returns: It’s recommended that you hold onto all documents relating to a business asset until a year after the asset is disposed of or sold. 
  • Human resources files: There are different recommendations based on the scenario for keeping HR documents. For any active or terminated employee, you should keep files stored for at least 7 years after their termination. For job applicants who were not hired, store their records for at least 3 years. For onsite injuries, you’ll want to retain related records for 7–10 years.
  • Important business documents: You should always save important business documents like your Articles of Incorporation, patent filings, legal correspondence, by-laws, and other legacy business documents.

Keeping clean and accurate books is a crucial step in running a successful small business.

Cash flow is a critical metric every small business needs to pay attention to. It reveals your company’s financial health in the immediate present by comparing money flowing in and expenses flowing out. While knowing your revenue is obviously important, cash flow shows you how much actual money is moving into and out of your bank accounts.

With some math and some informed conjecture, you can chart the expected cash flow of your business for the future.

Why Is Cash Flow Projection Important?

What if you have to make payroll before receiving funds from a big invoice? This situation is a cash flow emergency—and a dangerous one at that—but you might not foresee it by just looking at income statements and expense reports. A cash flow statement can help you understand the present situation.

Cash flow projections, then, predict your cash flow in the future. A cash flow forecast can help you circumvent dreaded cash crunches, which is when your business needs to spend money but there isn’t enough cash on hand to cover the expense. Cash crunches are damaging to any business, and they can be ruinous for young or very small businesses.

Fortunately, with some preparations, you can project your future cash flow and determine how to focus on creating cash flow.

Cash Flow Forecast vs. Projection

The terms cash flow forecast and cash flow projection are used interchangeably by most small business owners and banks, but some consider them to be slightly different documents. In this latter definition, a cash flow forecast predicts your cash flow based on the most likely prospects of your company’s future, while a projection predicts cash flow based on alternative, hypothetical future situations, like an economic recession or a boom in customers due to a great marketing campaign.

No matter what you call your cash flow documents, you should prepare several based on different potential futures. It is a good idea to prepare one cash flow projection based on your present business, as well as a best-case cash flow projection and a worst-case cash flow projection.

How Do You Calculate Cash Flow Projections?

You must pay attention to  2 main elements when creating a cash flow forecast: accounts receivable and accounts payable.

Accounts receivables includes money that is expected to flow into your business, such as sales and payments from client invoices. Grants, rebates, loans, and funding are all considered receivables, too.

Accounts payable is the other side of the equation. Payables include anything your business spends money on: your salary, payroll, inventory, overhead, rent, taxes, and all expenses.

A cash flow statement compares accounts receivables to accounts payable. A cash flow projection predicts your cash flow over time.

To create a cash flow projection, it can be wise to start with the past. Look at 12 months ago and record how much cash was in your bank account—this amount is your starting balance in this example. Break down the past 12 months in terms of receivables and payables. Try to categorize your income and expenses as much as possible to get a better sense of where your money is coming from and what you are spending it on.

For the first month, subtract the total amount of payables from your total receivables. This calculation gives you your cash flow for the month. If it is negative, subtract it from your starting balance. If it is positive, add it to your starting balance. This new balance is the starting balance for the following month.

Repeat these calculations for the entire 12-month span and you’ll have a cash flow chart for your business.

The Small Business Administration has several great templates you can use to make this easier, including a cash flow projection template.

To predict into the future, you can sometimes reuse a lot of the data from the previous 12 months if your business stays stable in that regard. If you know of the specific revenues, funding, and costs that your business will incur in the future, you can use that data, although you should include some contingency spending.

If you are less sure about the future, start with what you know, like rent payments and clients who pay you a specified amount on a repeating basis. Then make educated guesses about what your cash inflows and outflows will be over the next few months. Here is where it makes sense to create several different cash flow projections for your status quo, best-case, and worst-case scenarios.

The time extent of your predictions is up to you, but you should think about your available data. If your company is well-established, you can create projections for many years into the future. If your company is very young, though, it might be more accurate to think in terms of a few months to a year out.

What Is a Cash Flow Projection Example?

Say your company starts the year with $80,000 in its bank account. This amount is your company’s starting balance for the year. During the month of January, you think you’ll make $5,000 in cash sales and collect outstanding invoices totaling another $2,000. You will also receive a business loan of $10,000 from a lender. These are all accounts receivable, and your accounts receivable total is $17,000. Between all your expenses for rent, inventory, and your salary, your accounts payable for January is expected to be $15,000. Your cash flow projection for January is $2,000 and you expect to end the month with $82,000 in your bank account.  

Is Positive Cash Flow More Important Than Profit?

Positive cash flow and profit are different but interwoven elements of a company’s success. Positive cash flow can be more important in the moment because it helps you avoid cash crunches. Over time, though, you want to earn a profit if you want to expand.

You should think about and create forecasts for both profit and cash flow.

How much money are you making?

This is a common and succinct question small business owners often receive, however crass it might seem. The question can feel like a dagger to the heart or a point of pride, depending on how you perceive your business is faring financially.

But how do you know how your business is doing? How do you know if your business is making money or not?

There are 2 main ways to understand the cash coming into your coffers: revenue and profit.

Revenue and profit are 2 systems of defining the money your business is making. Revenue is the top line, and profit is the bottom line.

Let’s explain these concepts, how they interact, and what they mean for your business.

What Is Revenue?

“Revenue” is synonymous with “sales” on many financial documents, and for good reason. Revenue is all the money your business brings in through its operations. For most small businesses, this means money earned from selling goods or services.

Revenue is the top line because it is all the money your company makes before subtracting any costs.

For many small businesses, especially new ones, revenue is critical. If your revenue is increasing over time, you know there is a demand for your product or services.

However, judging your business’ financial health based on revenue is a bad practice because revenue is too broad of a metric.

For example, suppose an auto dealership decided to severely undercut its competitors by selling new cars for less than it paid for them from the automakers. Revenue would likely skyrocket as consumers discover that its cars are much cheaper than anywhere else. However, the dealership would probably be in deep financial trouble because it would be losing money with every sale.

Still, there are no one-size-fits-all answers about whether revenue or profit should be your focus. In the above example, the dealership might decide the good PR gleaned from the happy customers will be worth more in future sales than the money lost during this price-cutting move.  

What Is Profit?

Profit is the money you receive after subtracting expenses from your revenue. Analysts will also refer to profit as “income” or “earnings.”

Revenue is your company’s top line. Then, in your ledger, you subtract various expenses to receive your profit—your bottom line.

Profit usually refers to a positive bottom line. You are then “in the black”—a reference to how accountants commonly color-code their books. If your expenses are greater than your revenues, your profit is negative, although you would probably refer to this figure as a “loss.” Your business would then be “in the red.”

What expenses do you subtract to figure out your profit? There are several methods of computing this number. Gross profit is when you subtract the cost of goods sold (COGS) from your revenue. COGS are the direct expenses associated with each good or service you sell (i.e., the cost of manufacturing or acquiring your goods). This does not include indirect costs, such as rent for your office.

Operating profit subtracts overhead expenses like office rent or marketing from revenue along with COGS. Because of this, it might be a more holistic approach to analyzing your financial situation. There are even more ways to define your profit, like pre-tax profit or net profit.

Your profit margin is how much profit (or loss) you earn (or lose) with each sale; profit margin displays how your profit increases off of your revenue. To determine profit margin, take a version of profit (like gross profit or operating profit) and divide it by your revenue. This will give you the decimal expression of your profit margin percentage.

Is Profit More Important Than Revenue?

From an extremely generic standpoint, profit is more important than revenue for small businesses. However, there are huge exceptions to this rule, including whole industries.  

“When it comes to investors, there’s a divide,” analyst Andrew Marder of software platform Capterra explains. “In the tech startup world, revenue is often seen as the end-all, be-all of finance. Venture capitalists look for companies that can ramp up revenue regardless of cost, hoping to figure that bit out later on down the line.”

Famously, Amazon, Uber, Zillow, and many other unicorns that define our modern life took decades to turn a profit—some still have yet to be out of the red.

But the circumstances are vastly different between an app startup and a small business in retail, hospitality, or professional services. In most cases, profit is a much more accurate indicator of a company’s financial health.

“In the world of more classic, Warren Buffett-style investing, revenue is almost meaningless,” Marder continued. “These investors—which may also include your business banker—want to see money making it all the way to the bottom of the earnings statement.”

The safest position is to pay continual attention to both revenue and profit—you can’t have any profit without revenue, after all, but you probably want to be spending less money than you are bringing in through sales.

How Do You Gauge Your Business’s Financial Health?

While revenue and profit are important components for diagnosing your company’s overall viability, more information is needed. The professional help of an accountant can be extremely useful for this.

“Looking at your bank account is a bad way to manage your business,” suggests CPA Shabir Ladha. “Many entrepreneurs do it because that’s the only piece of information they have. Having the right bookkeeping or the right information is vital for business health.”

When thinking about your company’s financial wellbeing, you also need to consider expenses, cash flow, and less tangible factors like branding or public perception.

How Do You Increase Profits and Revenue?

From a mathematical perspective, you increase revenue by making more sales. You increase profit by increasing revenue, decreasing expenses, or both.

Easier said than done! But that is the task of running a small business. With planning and research, you can best chart a path to thrive financially. 

Many solo entrepreneurs and freelancers keep their personal and professional finances combined when they first start out. Any paycheck goes right into their personal bank accounts, and any expenses are charged to their personal credit cards. 

In the beginning, this is understandable. You might not know if your business is going to succeed—or you might start your business as a side hustle, so you don’t think you need a lot of infrastructure. 

However, as soon as your business is established, it’s important to separate your business and professional accounts. Here are a few reasons why—and how to do it. 

You Can File Your Taxes More Easily

Your business can deduct a variety of expenses throughout the year, but you need to keep track of these costs and ensure that they’re separate from your personal accounts. An easy way to do this: open a dedicated business account. You can charge expenses to a business credit card or write out checks that pull from your professional funds.

Once tax season comes along, you won’t have to remember what professional expenses you had. You can simply download your transactions from this account and determine which costs are tax-deductible. This simplifies and speeds up the process. 

You Can Create a Cushion to Keep Paying Yourself

Many freelancers or sole proprietors use their business bank accounts to stabilize their income throughout the year. They deposit all of their income into the business bank account and then withdraw a flat salary each month. 

For example, a contractor might make $7,000 in January and $3,000 in February. By pulling a flat salary, he can afford to pay himself $5,000 monthly (or $4,500 monthly with a cushion saved for later). 

Some people enjoy the stability of knowing they’ll get paid the same amount no matter what they earn. If the business account starts to get too big, these freelancers can award themselves end-of-quarter or end-of-year bonuses and enjoy the extra cash. 

You Can Budget Better

Not only can you enjoy a flat salary with separate personal and professional accounts, but you can also budget your expenses. You can easily see which charges are related to your business and plan for fluctuations throughout the year. 

A common example of these kinds of expenses is professional software subscriptions. A business owner might use a software tool as part of their workflow and pay an annual fee to license it. If the cost of this service is charged each February, the business owner can budget for it and ensure they have enough funds in the bank to prevent overdraft fees. 

You Can Develop Business Credit

If your business begins to do well, you’ll likely want to scale—which will probably require additional funding. To secure this working capital, especially from a lender, you’ll want to have established business credit.

When your personal and business finances are intertwined, you make it difficult to identify your business income and expenses, which are used to assess your business credit. By separating the 2, you can paint a clear picture of the financial health of your business—making it easier to determine your likelihood of defaulting on a loan.

3 Steps to Separate Your Business and Personal Finances

There are multiple ways to prove that your personal and professional finances are separate from each other. Many of these steps are free or affordable for small business owners. 

  1. Establish a limited liability corporation (LLC), S-corp, or C-corp. This will give you an employer identification number (EIN) from the IRS to separate your personal and professional business dealings. Most states charge application fees to operate LLCs and require annual reports and payments to stay in operation. Learn what your state charges and budget for it. 
  2. Open a business checking account. Once you have your corporation established and EIN generated, you can visit your bank or credit union to open a business checking account. If you already have an existing relationship with the bank, they may be able to waive any opening fees or monthly charges to operate the account. Some banks, however, set limits for how much you need to keep in the account to stay active and above the fee limit.  
  3. Take out a business credit card. While you’re at the bank, ask about opening a business credit card attached to the account—some banks offer this as a perk for opening an account with them. You’ll only use this card for business purposes in order to keep your professional and personal costs completely separate. As an alternative for getting your bank’s credit card, look into business cards that offer competitive rewards systems, like cash back or airline miles.  

Once you have your business credit card, you can start to build up your business credit score. This shows that your business can stick to a budget and repay its liabilities in a timely manner.

As mentioned above, most lenders look at business credit when issuing loans, so you may qualify for more favorable terms if you take the time to build up your credit when just starting out. If you lack business credit, then lenders might look at your personal credit scores as well to determine how risky it is to loan money to you. 

Like personal credit, it takes time to build up business credit, so the earlier you start, the better.  

Take Steps to Separate Your Personal and Professional Finances

Even if your business is brand-new, there are steps you can take to keep your personal and professional accounts separate. Start with good documentation and budgeting and then establish a specific bank account and credit process for your business. 

Finally, look into bookkeeping software to invoice customers and record income as it comes in. At Lendio, we offer a free self-service tool for small business owners. This is a great place to set up your ledgers and prepare your business for growth.

The IRS distinguishes different business entities (or statuses) for companies of various sizes and types. The smallest of these entities is the sole proprietorship or a company that is only run by a single person. Learn more about sole proprietorship by reading below.

What Constitutes a Sole Proprietorship? 

A sole proprietorship refers to a person who earns money throughout the year that doesn’t come from investments or income from working at a traditional company. Sole proprietors can also call themselves solopreneurs, self-employed individuals, contractors, and freelancers

Do You Have to Fill Out Paperwork to Become a Sole Proprietor?

No. Anyone can start a business as a sole proprietor without registering with the state they live in. However, this does not exempt them from other licensing and education requirements to operate the business. For example, a hairstylist could work as a sole proprietor but would still need a license to cut hair in the state. 

How Do Sole Proprietors Pay Taxes?  

Traditional employers take out a portion of your income to cover federal taxes like Medicare and Social Security. The employee pays half of the required amount, and the employer covers the second half. However, sole proprietors need to pay their taxes on their own. They can directly pay the IRS through quarterly estimated taxes by writing a check or paying online. 

Sole proprietors are responsible for paying both the employer and employee side of federal taxes. However, they can then deduct this income from their taxes when they file each year. 

What Are the Risks of Sole Proprietorship?

There are a few risks with opting for a sole proprietorship over an LLC (limited liability company). The main risk is that your personal and professional accounts can be linked. 

This means if a customer or vendor sues you, they can go after your personal assets like your home and car. An LLC can protect you, but you need to apply for the status and pay annual fees to your state.  

What Are the Benefits of a Sole Proprietorship?

Sole proprietorships are one of the most flexible business entity options out there. You do not have to file paperwork to become an LLC, and you don’t have to answer to shareholders and other owners like a corporation or partnership. Furthermore, all of the profits are yours. 

However, all of the risks and decisions also fall on you. You will need to secure funding, acquire clients, and do the work (except for outside contractors that you work with). If this burden seems too much, consider forming a partnership with another person instead. 

Start Your Business With Organized Books

If you have an exciting business idea, consider becoming a sole proprietor where you can take on a few customers and grow your brand over time. Starting as a sole proprietor can help you decide how to develop your career. 

In the meantime, check out the free tools offered by Lendio to better organize your invoices, expenses, and other ledger items for good bookkeeping within your business.

Documenting your business’s financial status is a fundamental part of running a business, even if it isn’t the most enjoyable. There are a few documents that nearly all businesses, from a beginning freelancer to a Fortune 500 company, should regularly update and study.

Banks, investors, and other lenders will usually require 3 financial documents in making funding decisions: the profit and loss statement, the balance sheet, and the cash flow statement. These 3 data sets are not only the standard reports for rating a company’s financial health externally—they’re also essential for small business owners to truly understand how your company is faring internally.  

1. The Profit and Loss Statement

A profit and loss (P&L) statement presents a company’s revenues, costs, and expenses across a specified period of time. Sometimes called an income statement, P&L statements are created on a regular basis, often annually, quarterly, or monthly. These statements display whether a company turned a profit or lost money for the specified time period.

The business press and investors always eagerly await P&L statements from publicly traded companies because the information is clear, easy to digest, and hard to spin. Similarly, the quick hit of data provided by a P&L statement is incredibly useful for understanding the financials of your company at the moment.

“Small business owners should look at this report at least monthly,” suggests Eric Rosenberg of Due. “It is also a good idea to look at trends, comparing current results to the same period in the prior year and comparing the most recent month with the last few months. This should tell you what’s working well, what isn’t, and help you to focus on the most profitable parts of the business.”

P&L statements are most useful when you can put them into context—this way, you can see how your business is performing over time.

2. The Balance Sheet

While a P&L statement shows how your business performed over a period of time, a balance sheet gives an immediate snapshot of your company’s financial situation at the present moment.

There are 3 main components to a balance sheet: assets, liabilities, and shareholders’ equity, also called owners’ equity.

“It shows what your small business owns, owes, and what shareholders have invested in your small business,” Elizabeth Macauley notes in The Hartford’s Small Biz Ahead blog. “This math serves as the foundation of your balance sheet.”

Your assets should equal your liabilities plus owners’ equity. Assets include cash in your bank account, inventory, and real estate, while liabilities most commonly include debts. The owners’ equity equals assets minus liabilities.

“Every balance sheet should balance,” Macauley continues. “You’ll know your sheet is balanced when your equation shows your total assets as being equal to your total liabilities plus shareholders’ equity. If these are not equal, you will want to go through all your numbers again.”

Your balance equation should always be equal if you are doing the math correctly. If your company’s liabilities overwhelm your assets, your owners’ equity can be negative.

3. The Cash Flow Statement

While a P&L statement displays profitability over time and a balance sheet shows your financial situation at a given moment, a cash flow statement reveals how money is moving in and out of your business. Cash can come in through sales, financing, and investments. Money outflows through expenses, wages, taxes, and other costs.  

“Cash flow statements are used to evaluate the financial health of a business as well as to provide a full picture of how it spends and invests the money it already has,” Mona Bushnell explained at Business.com.

This statement helps you to understand your cash flow, which is often the lifeblood of any small business—especially new ones. Cash flow is critical, as it dictates how much money you have on hand to cover expenses. If you’re frequently running out of cash due to customers paying late or financial mismanagement, you could soon face a brutal cash crunch.  

4. Accounts Receivable and Accounts Payable Aging Reports

While not as critical for funding as the other 3 documents, reports about your invoicing situation are an important metric for understanding your cash flow. An accounts receivable aging report organizes your invoices by separating those that have been paid from those that are outstanding. For your outstanding invoices, you can then organize them by how delinquent they are. As clients enter into new levels of delinquency, you can easily see who needs a reminder—and who needs something sterner.

“An aging report is used to show the outstanding customer invoices and the number of days they’ve been outstanding,” the Corporate Finance Institute notes.

On the opposite end, an accounts payable aging report shows what invoices you need to pay and how much time you have left to pay them. Alongside your cash flow statement, you can see how your expenses should be paid over time. 

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